On March 30, 2019, Presence – a Neovia global brand of feed for livestock, poultry, and rabbits sponsored the 2nd Miss Rabbit Contest in Northern provinces which were held in Minh Duc commune, Yen The district, Bac Giang province.
Miss rabbit is one of the rare competitions in the potential industry of breeding rabbits. Besides the purpose of promoting the movement of breeding rabbit, the contest is also an opportunity to honor rabbit breeders with high efficiency through more than 25 “rabbit contestants” brought to the competition. The “rabbit candidates” was selected based on 4 criterias:
- Firstly is checking diary, breeding process
- Secondly is appearance, based on some characteristics such as fur color, length of ears, feet, eyes …,
- Thirdly is physical, including the actual weight and flexibility of rabbits.
- And finally is fertility.
Also at this event, besides sponsorship, Presence also had a booth to display rabbit feed, give advice to breeders on nutrition and breeding technique.
Attracted more than 250 attendees, the contest is an opportunity to interact between breeders, associations of rabbit breeding as well as companies in the industry. Thereby people can get closer to the Presence’s products, from our side, we had a chance to better understand the problems which rabbit breeders are facing.
Furthermore, observing at this event, most breeders recognized the rabbit feed of Presence and kindly gave many compliments on our feed quality. This was such a motivation for all employees to complete products quality and services to better serve for customers in the future.